Show Notes

For this episode, we are welcoming back one of our favorite business mentors, Ryan Lee. He is the author of The Millionaire Workout, Passion to Profits, was featured on the front page of The Wall Street Journal, and has been called “the world’s #1 lifestyle entrepreneur” by Entrepreneur. If you are just starting out as a health coach, or are thinking about embarking on this journey, you need to hear what Ryan has to say.

Ryan understands what it means to build your business from scratch and shares a behind-the-scenes look for those interested in starting a brand-new business. He defines what a brand entails and discusses how to know whether to establish a personal brand or a company brand first. Ryan also explains the importance of a brand’s vibe and building your brand before you build your product.

In this episode, we talk about…

  • Finding the vibe of your brand
  • Knowing what niche your brand will serve
  • Product testing and listening to the market  
  • Front-end products that generate customers    
  • New strategies to build brand awareness
  • How to leverage other people’s audiences

Next week’s episode is another Ask Us Anything where we answer our most-asked questions, so stay tuned for that!

Resources and Links mentioned on the show:

Resources mentioned in this episode:

Rewind Superbar

Use coupon code: wbp20 for 20% off your order of Rewind Super Bars.

Health coaches interested in offering Rewind Superbars to clients, email [email protected]

Wellness Business Insider’s Club

The Wellness Business Podcast Facebook Page

Karen’s Facebook Group

Kathleen’s Facebook Group

Kathleen’s Instagram

Karen’s Instagram

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